“(Greeting) cards are better when they’re attached to alcohol.” For the last few months I’ve been haranguing two friends to bring their idea into the plane of reality.I pushed them to start a Shopify store and they were astounded how easily it could be setup.I introduced them to a printer, but they ended up finding their own.Wanting to start a business that enabled them to continue traveling, they were taken aback by the services the printer provided (printing, fulfillment, shipping, etc.) It wasn’t easy, but they certainly didn’t know it would be this simple.Tap into online dating, though, and there’s a world of new people at your fingertips, and you don’t even have to surreptitiously try to spy whether wedding rings lurk beneath theirs. The sheer admin of online dating means a hell of a lot of chaff to sift through in search of wheat. You’ve got a couple of workmates’ birthday parties coming up, so they’ll probably have some friends you’ve not met yet.You skim through the guest list on Facebook for any unfamiliar faces.A Facebook ad has three distinct pieces: post text, image, and headline (the description doesn’t hold as much weight).
You might be thinking headlines are a form of open loop copywriting, and you would be correct, but the psychology holds leverage in any communication — especially on Facebook where you have the opportunity to use multi-stage messaging.Even in the heat of passion, some people just can’t get enough of their digital devices, the survey found. I’ve seen couples get into huge fights because a rumor spurred an angry text that was totally unwarranted.When a call or text comes in during sex, 5 percent of respondents said they glance to see who is calling and 1 percent say they stop to answer the phone. I’ve also seen couples break up because snooping revealed texts that fueled jealousy, with or without just cause. People like texting because they can put themselves out there a little bit and if it’s a fail, there’s not any face-to-face rejection to deal with. The problem is that so little is risked, it often doesn’t move the ball forward much.They’ve grown up in an era where the best wingman is technology.Facebook to start, texting from there, and Google search once you’ve got a date set up.